Bachelor of Business Administration (Honours)

The School of Business and Social Sciences (SBSS) upholds AIU’s educational objectives grounded in its educational mission that calls for excellence in social business through innovative curriculum and learning experiences. The SBSS programmes develop intellectuals with discipline-specific knowledge combined with practical, real-life social business activities in the field, such as community engagement programmes, surveys, interviews and index mapping of low-income families while conducting business showcases and bootcamps– all of which are underpinned by a strong sense of leadership. SBSS programmes enhance graduates’ higher-order thinking (HOT) skills while infusing adequate knowledge of business administration. Above all, they uniquely develop graduates’ leadership skills and values based on Adab, Akhlaq, Aqidah, Amanah and Amalan. Thus, graduates become accomplished and act professionally in a globalised world.

Programme Educational Objectives (PEO)

1. Graduates will demonstrate higher order thinking competency and leadership skills to become sought-after leaders and entrepreneurs leading to a successful career in business administration.

2. Graduates will demonstrate commitment towards sustainable development and service to humanity in social business for the betterment of society.

3. Graduates will pursue lifelong learning in generating innovative business solutions using research, information technology and complex problem-solving skills.

4. Graduates will hold strong communication and interpersonal skills to conduct project management with high professional values and ethics.

Programme Learning Outcome (PLO)

1. Apply the knowledge, principles and approaches of business administration

2. Analyse business administration issues and challenges scientifically

3. Employ practical and technical skills to solve business issues and challenges

4. Demonstrate interpersonal skills in disseminating information and formulating business administration strategies.

5. Communicate effectively in both oral and written to convey knowledge and ideas of business administration with stakeholders.

6. Use information technology to acquire information, deliver ideas and solve business administration issues.

7. Manage and analyse data using appropriate mathematical and statistical methods.

8. Integrate leadership qualities and working collaboratively for effective business planning and management strategies.

9. Demonstrate good personal skills to establish credibility as a responsible individual and member in a society.

10.Execute social business with entrepreneurial skills and good management practices.

11.Advocate professional values and ethics in human resource management to align with University’s core values.