Bachelor Of Communication (Hons)

Communication is very important, everything that you tell someone is communication. The Bachelor of Communication (Hons) at Universiti Sains Islam Malaysia (USIM) is a comprehensive program designed to equip students with the knowledge and skills necessary for a successful career in the communication field.

This four-year program offers a blend of theoretical knowledge and practical experience, covering essential areas such as:

Core Subjects:

• Introduction to Communication
• Media and Society
• Communication Theories
• Public Relations
• Advertising
• Journalism
• Media Law and Ethics
• Research Methods in Communication

Specializations:

• Digital Communication: Focuses on digital media platforms, social media strategies, and online content creation.
• Strategic Communication: Emphasizes communication strategies in organizational settings, crisis communication, and corporate communication.
• Creative Screen: Covers aspects of film and television production, screenwriting, and multimedia storytelling.
• Journalism: Concentrates on news reporting, editing, and multimedia journalism.

Practical Experience:

• Internship opportunities with media organizations
• Final year project
• Co-curricular activities related to communication

The program is conducted in both English and Arabic, providing students with proficiency in these languages, which is essential for effective communication in diverse settings.